When you start out with affiliate marketing it is hard to know what niche to go in to. A common question is how to find a niche. I know I had a hard time when I first started I had questions like “what niche is going to be profitable?” “where can I find a targeted customer” “where is there not too much competition”.
Well the truth is that you can make money in any niche. I know, that will probably not help you but it is true. There is no “magic” niche that will make you rich in no time, the most important thing is to do your research and pick a niche.
When you do get started you will see new opportunities everywhere and when you have been doing this for a while you will have more great niches to work with than you have time.
There are niches though that is “hungrier” than others. There are niches where the costumers are more willing than others to spend their money to find a solution to their problem.
One of the first niches that I started working with was in the health market. I found a product to promote that helped mothers ease their baby’s pain. Imagine this, your baby is crying your baby is in pain for hours every day.
Would you as a mother try to find a solution to your baby’s problem, YES. Would you as a mother think of this daily until your baby is feeling better, YES.
I gave those mothers a solution; I helped them help their baby. No pain no crying means a happy baby. Happy baby means a happy mother, you know. To be honest I have not worked with this campaign for probably 2 years and it still bring in about 10 sales a month. For a campaign I set up 2 years ago.
Anyway today we where going to talk about HOW to find a niche. Here is 3 Ways on How to find a Niche:
Go to amazon.com and look to the left where it says shop all departments pick a department. For this example lets pick “Beauty” it is under “Groceries, Health and Beauty” I will then have a lots of options to digg down in to a niche so I pick “skin care”. But we will not stop there “skin care” is way to broad to target so lets continue and click on “face” under categories.
Now lets see what we can come up with. We have neckline slimmers (never heard of 🙂 ) I guess they slim your neck, acne products, recovery treatments, anti-aging products, scar treatments… This is where we find a niche.
Another way to use amazon.com to find a niche is by going to the book department and look at best selling books. If they are a top selling book you know people are looking for that kind of solution.
2. Look at your own problems / products
Look at your own life, look at the problems you have and want to find a solution to. Do you have a snoring husband that drives you crazy at night? Are your kids on the computer way to long, do you need a timer to make sure they do not fight and that they share the time to be online? Find a niche in your own problems.
What products do you use around your house? Camera, TV, dryer, diapers… You can pretty much find a niche anywhere. It is often easier to start out with a niche where you already have some knowledge about the problem or product.
3. TV advertisements
The amount of money that is spent on TV advertising every day is crazy. I am sure the companies have done their research. They know that people will buy their products, which means you know that people buy these products as well.
You can easily find a niche by not leaving the advertisement break. Medicines for all kinds of things, cars, dating sites, diapers, clothes…
How to find a niche? I hope these 3 little ways will help finding your niche.
Find a hungry costumer and give them what they NEED.
But the most important thing is that you take ACTION, find a niche any niche, it does not have to be perfect, and go from there.
Because I work from home I did not miss my sons comment “It is really awesome to be a big brother” 🙂 It made my day.
Best of luck to you,